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日付、数字、通貨：コンバージョンを妨げる詳細

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2月 11, 2026

According to Baymard Institute, 17% of US online shoppers abandon carts because the checkout process is too complicated or confusing. What most companies don’t realize is that a significant portion of these “complicated” experiences stems from something seemingly trivial: incorrectly formatted dates, numbers, and currencies. When a European user sees “12/05/2025” on your checkout page, they’re reading May 12th while you meant December 5th. That’s not a minor UX issue—it’s a conversion killer. The data is clear. Testing by Stripe shows that adding locally preferred payment methods increases conversion by an average of 7.4%. But what good is a local payment method if your price displays “$49.99 AUD” instead of